Our Mission, Vision, and Values
Mission
Our primary goal is to help homeowners and business owners in New York State save money on costly utility bills and increase their property values. We do this by bringing our customers clean energy with solar panels, through either a rooftop mount or ground mount.
Our secondary goal is to do good for our planet. According to the US Environmental Protection Agency (EPA), greenhouse gas emissions are the leading contributor to climate change. By going solar, we can reduce our carbon footprint and decrease the demand for fossil fuels, which helps limit greenhouse gas emissions.
There is no Planet B, and we see doing our part to preserve Earth as a duty.
Vision
As part of the 2022 State of the State address, Governor Kathy Hochul announced a plan to achieve 2 million climate-friendly homes by 2030 in New York. We intend to be a critical part of this plan. While we serve customers all over the state, we operate most heavily in the Capital Region and Hudson Valley.
In addition, utility, electricity, and gas prices are the highest they have been in over a decade, with very little signs of stopping soon. We envision an eco-friendly and affordable future for New York residents by helping our customers take back their energy independence and alleviating the burden of higher prices.
Values
It is our belief that what matters most is doing what’s right: for our customers, for our people, and for our planet. Trust, transparency, and industry-leading products and customer service are paramount to our operations as a company. Our core values of excellence, respect, diligence, and verity are reflected in every installation, no matter how big or small.
It’s all summed up in our company slogan: reputation forged by results, relationships built on trust.
Latest Blog Posts

Rising Rates and New Solar Tariffs: Why Waiting for December 4th is Too Late
Your utility’s increases are already scheduled. Solar equipment gets more expensive December 4th. But because panels are ordered after you sign, the real window closes well before the date on the calendar. Two prices are

New York Pays You Twice for a Home Battery: Here’s the 2026 Math
The real numbers on New York’s home battery incentives, $2,000 to $11,250 upfront, and how you can get paid each summer. If you’ve been researching a home battery, you’ve probably found three different numbers on

Lease vs. Buy Solar in 2026: An Honest Breakdown for NY Homeowners
If you’re going solar in 2026, the first big question usually isn’t what the best panels or materials are – it’s whether you should own the system or lease it. It’s one of the most